BIC requires personal information from visitors to fulfill requests for BIC products. When you create an account or make a purchase on our website, we may ask you for personal information such as name, email, birth month and year, billing and shipping address, phone number, credit card information and password (for account holders). When you purchase a product on our website, we use your information and, if applicable, artwork you submit to process your order. In addition, we may contact you via e-mail, phone, or regular mail, if we have questions or comments regarding your order. When you set up an account, we use your information to create and manage your account. We do not store your credit card information and we use it only to process your order.
If you contact us via our Contact Us link on any of our websites, you may be asked to provide personal information including your first name and e-mail address so that BIC or an agency working on BIC’s behalf, may contact you to respond to your comments, questions or requests for information by you. Aside from a reply to an e-mail received by us, it is not our intent to contact you unless you request particular information. Although we will retain your contact information in our database, we will use it only to respond to your requests.
If you participate in BIC-sponsored on-line surveys, product reviews or promotions, including but not limited to: on-line coupons, rebates, sweepstakes, contests or re-occurring email communications from us, we may collect your name, username, address, zip code, phone number, age, date of birth, e-mail address, product preferences, hobbies and interests.
We use the information we collect for BIC business purposes such as creating a better user experience on our websites or applications; processing your order; entering you in our promotions and contacting you to respond to inquiries and/or if you are eligible to receive a prize pursuant to the promotion terms, rules or entry guidelines; and for internal research purposes. When you submit a product review, you become subject to the Terms of Use, Legal Notice and Privacy Policy, and your name and the review you submit may be posted on our website and on other third party websites.
If you visit any of our websites, use any of our applications, or participate in any BIC sponsored activities or on-line promotions, you may be asked whether you wish to receive future information from BIC and you may opt-in to receive this information by entering your email address and/or checking the appropriate opt-in box. If you choose to opt-in, your personal information will be kept in a secure database and will be used to send you future information relating to BIC. Also, in order to access coupons and deals, you may need to sign up to receive email communication from BIC. You will have the option to opt-out of receiving future e-mails from BIC by using the unsubscribe feature in each e-mail.
Some BIC websites may allow you to send, from the website, an e-mail inviting a friend to visit the Website (hereinafter "Electronic Messages"). Any names and/or e-mail addresses collected for Electronic Messages (data collected to deliver the Electronic Message to the recipient's e-mail addresses) are stored temporarily in a transaction log file for security purposes, and are deleted after a holding period. After that, all personally identifiable information relating to the transaction is deleted from our system.
We may use Google Analytics or other third party analytic tools to analyze user behavior which allows us to measure consumer interest in the various areas of our websites or applications for product and website/application development purposes. These third party analytic tools tell us aggregate and collected information such as, how the site/application was accessed and how long visitors stayed. This information is used for our own internal purposes to improve the content of the website/application, to enhance users’ experience when visiting, and to customize the content and/or layout. All information of user behavior described herein will be recorded on a group basis, and such analysis may be shared with our development consultants. This information is aggregated and not personally identifiable. To learn more about Google Analytics and how it uses your data, please visit http://www.google.com/analytics/learn/privacy.html.